James Harden x Amazon

Overview

Talent Resources Sports worked with the current NBA MVP, James Harden of the Houston Rockets, for an amazing endorsement with Amazon in 2019. During this incredible “New Year, New You” campaign James Harden posted across all his social platforms about fitness routine and gave insight into some of the products that help him take his game to the next level. During the campaign an Amazon storefront was created for individuals to purchase some of the products that James uses in his own workouts. Check it out below!

Amazon Site

Social Posts

Instagram

5.51M

Estimated impressions

2.87%

Engagement

525k

total likes

1.45M

Total video views
Twitter

28.3M

Total reach

8.5M

total impressions

3.5K

total likes

352

Total retweets
Facebook
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